Senior Interactive Designer

General Summary:

This position will be responsible for front-end development and usability for the SmartPak family of sites. The Senior Interactive Developer will work with the entire Web Marketing Team and IT department to improve the usability and conversion rates for the Equine, Western, and Canine websites. The Developer will be responsible for maintaining the overall SEO visibility of both sites by ensuring sites are coded within W3C’s XHTML specifications and following best practices for web development. As a senior member of the team, the Sr. Interactive Developer will learn our audience to propel our own marketing efforts. The Director of Web Marketing and Vice President of Marketing will facilitate this by providing demographic data, verbatim survey results and general coaching. This role will function as an important member of the web marketing team and will support new and ongoing initiatives alike while providing important feedback as we scope and prioritize projects for the SmartPak family of websites.

Essential Job Functions:

• Own the front-end design, development, Q/A and deployment for assigned projects
• Adhere to the brand, but simultaneously help to further where appropriate
• Assist and educate other team members where appropriate to accelerate their technical and design development
• Be an integral member of the conceptualization team, helping to wireframe and comp flows for project specifications for both internal and external departments
• Serve as a proactive agent in identifying design/process/technical flaws with any of the SmartPak sites and helping to postulate solutions
• Assist in the production of our external advertising campaigns (both Flash units and animated GIFs)
• Ensure every page posted meets W3C’s XHTML guidelines and is completely optimized for Search Engine Optimization
• Receive work assignments from Web Marketing Director based on current business needs, experience and particular strengths in marketing
• Ability to manage web marketing projects as needed

Skills:

• Strong written and verbal communication skills
• Excellent time management skills
• Exceptional portfolio of work
• Proven strength as a developer
• Excellent proficiency in converting design comps into XHTML/CSS standards-based web pages
• Proven ability to work with jQuery, Scriptaculous and similar ilk of JavaScript libraries
• General proficiency with the entire Adobe Creative Suite
• Experience with Flash animation and ActionScript 2.0

Qualifications:

• Bachelor's degree
• 5+ years of professional interactive Developer experience
• 2+ Relevant Web Marketing and/or E-commerce experience
• Proven track record performing usability analysis and incorporating the results of those efforts into fixed website enhancements
• Equine/Canine industry experience a plus
• Working knowledge of .NET a plus

There is no relocation available for this position. Please reply with cover letter and resume to Human Resources, SmartPak Equine, 40 Grissom Road, Suite 500, Plymouth, MA 02360. Fax to 774-773-1445 or e-mail us here.
Tel: 774-773-1000